Problem Statement:
The Cooking with Niss clients and followers need recipes or a recipe database so that they can easily cook the dishes they enjoy seeing on the Cooking with Niss website and IG page.

User Interview Discussion Guide

I drafted a User Interview Discussion Guide with an introduction script (including warm-up questions), main questions, and ending script prior to conducting user research.

Affinity Mapping

Affinity mapping highlighted the themes across the user research interviews.

A User Persona

While I know user personas are quickly becoming obsolete within the industry, it’s vital to still capture the essence of the person or persons using your product or service.

Solution Sketches

I proceeded to sketch the solutions on paper with the user persona and other users in mind.

2x2 Matrix

Take a minute to write an introduction that is short, sweet, and to the point. If you sell something, use this space to describe it in detail and tell us why we should make a purchase. Tap into your creativity. You’ve got this.

Customer Journey Map

I mapped out the journey that prospective users would go through on the Cooking with Niss app.

Wireframe Sketch

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Low-fidelity Wireframe

Usability Testing

Take a minute to write an introduction that is short, sweet, and to the point. If you sell something, use this space to describe it in detail and tell us why we should make a purchase. Tap into your creativity. You’ve got this.